Tata Motors plots 15-model blitz by FY31, doubling PV sales to 12 lakh units

Five-year passenger vehicle roadmap targets 15 models (vs 9 today), 12 lakh annual units, and 30% EV mix. Sierra.ev launches June 30, Safari.ev in festive season, Avinya range to follow. Capacity scales from 9 lakh to 13 lakh units; EV+CNG to hit 45% share.

— Source publishedWed, 24 Jun, 2026, 16:59 IST·First seen Wed, 24 Jun, 2026, 17:14 IST·Source Business Today · Latest

What happened

Tata Motors unveils 5-year passenger vehicle roadmap targeting 15 models by FY31, doubling sales to 12 lakh units. Sierra.ev launches June 30, Safari.ev in

Key facts

  • 15 models by FY31
  • 9 current models
  • 12 lakh annual units
  • 20+ product interventions
  • 6 new models
  • 30% EV share by FY31
  • 3.5-4 lakh EV units
  • 10 EV models
  • 15-20% EV market share
  • 45% EV+CNG share
  • 9 lakh to 13 lakh production capacity
  • 18-20% market share
  • 6.4 lakh current units
  • Sierra.ev June 30 launch

Why this matters

The Avinya range and 45% EV+CNG mix signal acquisition or JV opportunities in battery tech, charging infrastructure, and CNG powertrain suppliers as Tata locks in its electrified portfolio.

What to watch

  • Sierra.ev booking and delivery numbers in Q2 FY26
  • Monthly EV market share vs Mahindra and MG
  • Agratas cell production milestones
  • GST and FAME-III policy revisions on EVs
  • Tata Motors PV demerger completion and capital allocation
  • CNG fuel price spread vs petrol
  • Accelerate charging network tie-ups with Tata Power and oil marketing companies
  • Lock in lithium and cell supply via Agratas Gujarat gigafactory ramp
  • Localize EV components to defend margins against Chinese imports
  • Refresh ICE portfolio (Harrier, Nexon facelifts) to fund EV capex
  • Expand dealer EV-readiness and service training ahead of Sierra.ev launch