Tata Salt named Brand of the Year at ET Trendies 2026; Nestle India top advertiser

ET Trendies Awards 2026 recognised Tata Salt as Brand of the Year and Nestle India as Advertiser of the Year, with Wavemaker winning Media Agency and Qoruz the top influencer marketing platform, spotlighting digital-first marketing in India.

— FiledThu, 14 May, 2026, 06:38 IST·First seen Thu, 14 May, 2026, 06:37 IST·Source ET BrandEquity

What happened

ET Trendies Awards 2026 honoured Tata Salt as Brand of the Year, Nestle India as Advertiser of the Year, Wavemaker as Media Agency of the Year, and Qoruz as top

Why this matters

The recognition of Qoruz as top influencer platform highlights creator-tech as an M&A whitespace as Indian FMCG incumbents formalize their digital-first agency stacks.