Urban Company's InstaHelp clocks Rs 9 Cr on 2.7 Mn Q4 orders, losses balloon to Rs 119 Cr
The housekeeping vertical grew orders 66% QoQ at an average ticket of just Rs 33.3, but burned Rs 447 per order in EBITDA losses. With retention at 30-33% and Rs 2,021 Cr cash in the bank, Urban Company is targeting adjusted EBITDA breakeven by Q3 FY28.
What happened
Urban Company's InstaHelp housekeeping vertical posted Rs 9 Cr revenue on 2.7 Mn Q4 FY26 orders with Rs 119 Cr losses. Orders grew 66% QoQ; company targets
Key facts
- Rs 9 Cr Q4 revenue
- 2.7 Mn orders
- Rs 33.3 per order
- Rs 119 Cr losses
- 66% sequential order growth
- Rs 40 Cr NTV
- Rs 447 EBITDA loss/order
- 30-33% retention
- Rs 2,021 Cr cash
Why this matters
Urban Company is using housekeeping as a frequency-and-retention land grab adjacent to its core services marketplace, opening M&A or partnership angles in domestic staffing, laundry, and society-management software.