Viva Money enters Delhi and Haryana, extending digital lending footprint to seven states
Digital lender Viva Money has launched in Delhi and Haryana, offering Super Flexi Loans of up to ₹2 lakh. The company says it has served 55,000 customers through 4 lakh loans worth ₹750 crore and plans further state launches in the coming months.
What happened
Digital lender Viva Money launched services in Delhi and Haryana, expanding its footprint to seven states. The platform offers Super Flexi Loans up to ₹2 lakh
Key facts
- 7 states
- ₹2,00,000
- 55,000 customers
- 4,00,000 loans
- ₹750 crore
What changed
Digital lender Viva Money launched services in Delhi and Haryana, expanding its footprint to seven states. The platform offers Super Flexi Loans up to ₹2 lakh and plans further Indian expansion, targeting rising North India demand for fast digital credit.
Why this matters
Viva Money’s Delhi and Haryana launch expands its digital lending reach to seven states, creating a larger operating footprint for app-based consumer credit.
What to watch
- Monthly disbursal growth, active borrowers and repeat-loan share in Delhi and Haryana.
- Customer acquisition cost versus net interest margin and contribution profitability by city.
- 30+ and 90+ day delinquency trends, collection rates and restructuring levels for newly acquired cohorts.
- Changes in RBI digital-lending guidance, NBFC partner disclosures or consumer-protection enforcement.
- New debt/equity funding, NBFC partnerships, credit-bureau integrations or announced state launches.