vivo X300 Ultra lands in India as ZEISS-tuned flagship chasing premium share

The Hindu BusinessLine reviews vivo's X300 Ultra, a 6.82-inch 2K AMOLED flagship with Snapdragon 8 Elite Gen 5, IP68/69 rating, quad speakers and AnTuTu scores near 3.96M. At 232g it targets premium buyers where vivo is pushing harder against Apple and Samsung in India's sub-premium-to-ultra tier.

— FiledWed, 13 May, 2026, 17:56 IST·First seen Wed, 13 May, 2026, 17:55 IST·Source The Hindu BusinessLine

What happened

Vivo · The Hindu BusinessLine reviews the vivo X300 Ultra, a premium flagship with a 6.82-inch 2K AMOLED display, Snapdragon 8 Elite Gen 5, quad speakers,

Key facts

  • 6.82-inch display
  • 232g
  • IP68
  • IP69
  • 3,909,801 AnTuTu
  • 3,963,575
  • 3,719,658
  • 120 FPS
  • Android 16

Why this matters

vivo moving up-stack with a ZEISS-tuned ultra-premium SKU strengthens its India brand equity and could reshape partnership economics for carriers, financing platforms, and premium retail chains currently anchored to Apple-Samsung duopoly deals.