Wipro Consumer Care grows FY26 turnover 9.3%, acquires Philippines hair-care firm S Brands

Wipro Consumer Care reported FY26 gross turnover of ₹11,600 crore, with India growing 15% in the June quarter. Its acquisition of Philippines-based S Brands—its 16th deal—adds hair-care brands including Splash and KERATINplus to an international business that now contributes 51% of sales.

— Source publishedTue, 21 Jul, 2026, 15:48 IST·First seen Tue, 21 Jul, 2026, 15:54 IST·Source Mint

What happened

Wipro Consumer Care reported FY26 turnover growth led by India, where June-quarter sales rose 15%. The company acquired Philippines-based S Brands to expand

Key facts

  • FY26 annual gross turnover: ₹11,600 crore, up 9.3% YoY
  • December 2025 quarter topline growth: 12.7%
  • December 2025 quarter operating profit margin: 12.7%
  • March and June 2026 quarter operating profit margin: 10-11%
  • India business growth in June 2026 quarter: 15% YoY
  • India share of business: 49%
  • International markets share of business: 51%
  • Soaps share of business: about 70%
  • Philippines business exceeds ₹1,000 crore
  • S Brands is Wipro Consumer Care's 16th acquisition

Why this matters

The 16th acquisition strengthens Wipro Consumer Care’s Southeast Asian hair-care portfolio, signaling continued preference for established local brands with cross-market scaling potential.

What to watch

  • First disclosed revenue growth, EBITDA margin and integration milestones for S Brands.
  • Whether international sales rise further above the current 51% contribution despite currency movements.
  • Philippines hair-care market share, promotional intensity and retailer/distributor onboarding for Splash and KERATINplus.
  • Management commentary on acquisition funding, return-on-capital targets and pipeline for a 17th deal.
  • Sustained double-digit India growth after the reported 15% June-quarter increase.
  • Any evidence that cross-border sourcing or regional distribution reduces input and logistics costs.
  • Retain S Brands' local operating team while integrating procurement, finance, manufacturing and distributor governance.
  • Increase brand investment behind Splash and KERATINplus, particularly in modern trade, e-commerce and salon-oriented channels.
  • Use the Philippines platform to test expansion into nearby ASEAN markets and to distribute selected Wipro personal-care products.
  • Pursue additional category-led bolt-on deals in hair care, skin care or personal hygiene where Wipro has distribution advantages.
  • Prioritize India growth investments while monitoring whether international acquisitions are becoming a larger capital-allocation focus.

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