Ahmedabad lawyer sends PVR INOX legal notice over alleged cash-payment refusal

A lawyer alleged that PVR INOX’s Palladium Mall cinema in Ahmedabad refused cash for tickets and food, directing customers to use UPI. The notice seeks clarity on any cashless policy, customer disclosures and the company’s legal basis for refusing legal tender.

— Source publishedSat, 19 Sept, 2026, 09:36 IST·First seen Sat, 19 Sept, 2026, 10:10 IST·Source Business Today · Latest

What happened

An Ahmedabad lawyer sent PVR INOX a legal notice after alleging its Palladium Mall cinema refused cash for tickets and food, directing customers to use UPI. The

Key facts

  • 13 September
  • 7 days
  • RBI Act 1934, Section 26(1)

Why this matters

Any partner, mall or acquisition diligence involving PVR INOX should examine consumer-payment policies and local legal compliance, as friction around legal tender can complicate brand and regulatory integration.

What to watch

  • PVR INOX's formal reply and whether it explicitly confirms, denies or modifies any cashless-only practice.
  • A consumer-court filing, legal notice publication, regulator complaint or request for government clarification.
  • Evidence of signage, app terms or ticket-counter disclosures stating that cash is not accepted.
  • Similar complaints from other PVR INOX cities or from competing cinema chains and mall food courts.
  • Changes in payment-mode signage or staff behavior at the Ahmedabad Palladium Mall property.
  • Public statements from consumer-affairs, banking or state authorities concerning merchant refusal of cash.
  • Issue a written response within the seven-day window addressing whether the Palladium Mall location accepts cash for tickets and food.
  • Audit payment acceptance across cinemas, concession counters, kiosks, parking integrations and third-party mall-operated touchpoints.
  • Standardize customer disclosures for accepted payment methods across box offices, booking flows, menus, signage and customer-support scripts.
  • Create an escalation path for customers unable or unwilling to use UPI, cards or wallets, including assisted cash handling where operationally feasible.
  • Prepare legal and communications positions distinguishing company policy, franchise/vendor practices and any location-specific operational constraint.
  • Monitor social media and local-language coverage for reports of similar refusal incidents at other PVR INOX properties.