ASCI FY26: 97% of violative ads ran digital, Meta hosted 80% of them
ASCI's FY26 report flags 9,611 violative ads, with 97.36% on digital platforms and 79.84% surfacing on Meta. Offshore betting (6,933 cases), realty (643) and personal care (576) lead violations. 98% were modified post-flagging, but the data raises sharp accountability questions for influencer-led and platform-hosted advertising.
What happened
ASCI's FY26 report flags 9,611 violative ads, 97% on digital platforms with Meta hosting 80% of them. Offshore betting, realty and personal care top violators,
Key facts
- 97.36%
- 9611 ads
- 79.84%
- 21% jump
- 11581 ads
- 6933 betting cases
- 643 realty
- 576 personal care
- 98% modified
Why this matters
Diligence on ad-tech, influencer marketing, and category targets (realty, personal care) must now price in ASCI scrutiny and platform accountability as a material reputational and regulatory liability.