Bajaj Auto overtakes TVS to lead India's electric two-wheeler market in June
Bajaj Auto sold 50,741 units (18% share) in June 2026, edging past TVS at 47,952 units (17%). The E2W segment crossed 10.5% penetration with total volumes of 2,85,385 units, up 52% YoY. Hero MotoCorp surged while Ola Electric slipped, reshuffling the leaderboard.
The brand move
Bajaj Auto overtook TVS as India's top electric two-wheeler seller in June 2026 with 50,741 units. The E2W segment crossed 10% penetration, growing 52% YoY, while Hero surged and Ola Electric declined.
The numbers
- 50,741 units Bajaj (18% share)
- 47,952 units TVS (17%)
- 29,423 Ather (10%)
- 20,218 Hero
- 15,096 Ola
- 2,85,385 total units
- 52% YoY growth
- 10.5% E2W penetration
Why it matters for the brand
Ola's decline and Hero's surge amid a fragmented top tier (no player above 18%) create an opening for consolidation plays or partnerships to lock in scale before the leaderboard hardens.
What to track next
- Next 2-3 months of VAHAN registration data showing whether Bajaj holds #1
- E2W penetration crossing 12-15% threshold
- FAME/state subsidy policy changes affecting price competitiveness
- Ola Electric quarterly results and any service/quality complaints
- New model launches and price actions from any top-4 player
- Bajaj amplifies Chetak marketing around the #1 milestone and expands dealer/charging footprint into tier-2/3 towns
- TVS responds with iQube variant launches and financing offers to reclaim lead
- Ola Electric likely cuts prices or announces new models to stem share erosion
- Hero MotoCorp pushes Vida volumes to capitalize on its surge
- Suppliers and battery vendors renegotiate volume contracts toward winning OEMs