Bata India taps ex-Nike Europe, Zara India launch lead Sanjay Rao as MD & CEO

Sanjay Rao succeeds Gunjan Shah as Bata India MD & CEO effective August 25. Rao arrives from Nike Europe and previously spearheaded Zara's India entry via the Inditex-Tata JV, signaling a sharper push into premiumisation and omnichannel as Bata defends share against sneaker-led challengers.

— Source publishedThu, 18 Jun, 2026, 14:59 IST·First seen Mon, 22 Jun, 2026, 15:03 IST·Source IMAGES Business of Fashion

What happened

Bata India has appointed Sanjay Rao as MD & CEO effective August 25, succeeding Gunjan Shah. Rao joins from Nike Europe and previously led Zara's India launch

Key facts

  • August 25
  • September 30

Why this matters

Watch for accelerated brand partnerships, potential licensing or JV deals in performance/athleisure, and selective M&A in sneaker-native labels as Bata moves to plug its premium-sneaker gap.