Bharat Taxi to launch across 14 Gujarat cities, challenging Uber and Ola
Union Cooperation Minister Amit Shah will roll out Bharat Taxi, a driver-owned cooperative cab service, across 14 Gujarat cities. The state-backed model directly targets Uber and Ola's grip on urban ride-hailing, testing whether a cooperative structure can scale against private platforms.
What happened
Union Cooperation Minister Amit Shah will launch Bharat Taxi, a driver-owned cooperative cab service, across 14 Gujarat cities, expanding the government's
Key facts
- 14 cities
Why this matters
The cooperative model with government backing signals a new competitive vector in Indian mobility—worth scenario-planning for partnership, fleet supply, or regional JV opportunities before the model scales beyond Gujarat.
What to watch
- Daily ride volume disclosure after 60 and 120 days
- Commission rate Bharat Taxi charges drivers vs Uber/Ola's 20-25%
- Government captive demand mandates (PSU, ministry travel)
- App store ratings and ETA benchmarks vs incumbents
- Announcements of rollout in a second state
- Uber/Ola quietly raise driver payouts in Gujarat and accelerate own-driver loyalty programs
- Rapido and inDrive watch closely; may pitch white-label tech to Bharat Taxi if it falters
- State governments in Maharashtra, UP, Karnataka float exploratory cooperative cab pilots
- Driver unions nationally cite Bharat Taxi as leverage in commission-cap negotiations