Brands queue up for 15-year-old IPL star Sooryavanshi as endorsement fees cross ₹1 crore
Half a dozen brands across sports drinks, bats, nutrition and footwear are chasing IPL breakout Vaibhav Sooryavanshi after his 776-run, 237.30-strike-rate season. Deals are pegged at ₹1 crore versus an earlier ₹50 lakh benchmark, with Complan and Google Pay already onboard and Rajasthan Royals gatekeeping new signings.
What happened
Complan · Half a dozen brands across sports drinks, bats, nutrition and footwear are queuing to sign 15-year-old IPL breakout Vaibhav Sooryavanshi, with
Key facts
- ₹1 crore per deal
- ₹50 lakh per deal
- 776 runs
- 237.30 strike rate
- 15 years old
Why this matters
Sports drinks, bat makers, and nutrition brands without a Sooryavanshi-tier face risk share-of-voice erosion; scope partnership or talent-agency tie-ups before the next IPL window resets benchmarks higher.