Cleartrip targets 35% non-air business by FY27 as hotel bookings accelerate
Flipkart-owned Cleartrip plans to increase hotels, buses and trains to 30–35% of its business by FY27, from 20–22% currently, reducing its reliance on flights. Hotel revenue grew more than 50% in the past year while room nights doubled.
What happened
Flipkart-owned Cleartrip aims to lift hotels, buses and trains to 30-35% of business by FY27, reducing flight dependence. Hotels, supported by direct inventory,
Key facts
- Non-air categories targeted at 30-35% of business by end-FY27
- Non-air categories currently account for 20-22% of business
- Hotels grew more than 50% over the past year
- Room nights doubled
- More than 500,000 international hotels offered
- Flights contribute about 80% of revenue
- Book at Zero accounts for about 16% of hotel bookings
- Cleartrip founded in 2006
- Flipkart acquired Cleartrip in 2021
Why this matters
The growing importance of non-air travel creates a stronger case for Cleartrip to pursue hotel-supply, ground-transport and loyalty partnerships that deepen its ecosystem beyond flights.
What to watch
- Quarterly disclosure or management commentary on non-air gross booking value, revenue mix and hotel take rates.
- Sustained room-night growth versus hotel revenue growth; faster room-night growth may signal lower average daily rates or heavier discounting.
- Hotel attach rate on flight transactions and repeat booking behavior among Flipkart-originated users.
- New Flipkart Plus, Supercoins, fintech or subscription benefits tied to Cleartrip bookings.
- Exclusive hotel-chain partnerships, expanded independent-hotel inventory or preferential domestic supply agreements.
- Promotional intensity and commission changes from MakeMyTrip, Goibibo, EaseMyTrip, Booking.com and hotel direct channels.
- Domestic airfares and capacity trends: elevated fares can increase the strategic value of non-air categories but may also reduce total trip demand.
- Rail and bus platform integrations, ticketing-policy changes and evidence that these categories are contributing meaningful revenue rather than traffic alone.
- Bundle flights with hotels, airport transfers, buses and rail tickets through Flipkart app journeys and loyalty rewards.
- Prioritize hotel supply in high-frequency domestic leisure, pilgrimage, business and tier-2/3 travel corridors.
- Use room-night growth data to negotiate exclusive inventory, better cancellation terms and member-only rates with hotel chains and independent properties.
- Increase cross-sell through post-flight booking prompts, travel-wallet credits and installment/payment offers.
- Build rail and bus use cases around last-mile connectivity, weekend trips and price-sensitive travelers rather than treating them as standalone margin pools.
- Shift marketing measurement from gross bookings toward customer lifetime value, attach rate and repeat non-air bookings.