Dabur scales farmer network to 15,000 across 15,000+ acres to lock in medicinal herb supply
Dabur India has grown its contract farming base from 11,000 to 15,000 farmers in two years, cultivating medicinal herbs across 15,000+ acres. Backed by mother greenhouses in Pantnagar and Nepal and 26 satellite nurseries, the move secures raw material as ayurveda demand accelerates.
What happened
Dabur India expanded its farmer partnership network to 15,000 (from 11,000 two years ago) across 15,000+ acres to secure medicinal herbs amid rising ayurveda
Key facts
- 15,000 farmers
- 11,000 farmers (2 years ago)
- 15,000 acres
- 26 satellite nurseries
- FY2024-25
Why this matters
The Pantnagar-Nepal greenhouse plus 26-nursery footprint creates a strategic herb-sourcing asset that competitors will struggle to replicate, raising the bar for any M&A entrants in Indian ayurveda.