DailyObjects targets ₹400 crore FY27 revenue as it aims for 150 stores
DailyObjects targets ₹400 crore FY27 revenue and EBITDA positivity, expanding from 13 outlets toward 150 own stores while doubling Apple-authorised retail presence. It is adding airport locations, leveraging smaller-city demand, and plans to raise offline contribution, supply-chain efficiency and India manufacturing.
Read the source at CNBC-TV18 · CompaniesStore and format facts
| FY26 expected net revenue: | ₹215-220 crore |
|---|---|
| FY25 net revenue: | ₹110 crore |
| Current annualised revenue run rate: | ₹320 crore |
| Travel retail target: | 12-15% of offline revenue |
| Tier 3 and Tier 4 demand share: | nearly 40% |
| India manufacturing share: | nearly 50% |
| Gurugram facility capacity: | 80,000-100,000 bags/month |
| Capital raised to date: | around $12 million |
- Presence in 300+ Apple Authorised Retail stores
What it means for the format
DailyObjects’ expansion across exclusive stores, airports and Apple Authorised Retailer outlets creates potential partnership opportunities in premium locations, distribution and adjacent accessory categories.
Next on the rollout
- FY26 revenue landing within the stated ₹215-220 crore range.
- Quarterly net store additions and the mix of company-owned, franchise, airport and Apple Authorised Retailer locations.
- Disclosed same-store sales growth, sales per square foot and new-store payback periods.
- Gross-margin movement as the product mix shifts toward chargers, travel, lifestyle and premium accessories.
- Cash burn, working-capital needs and any equity/debt raise tied to the store rollout.
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- Evidence of EBITDA breakeven progress by late FY26 or early FY27.
- Apple product launches, premium smartphone demand and airport passenger traffic trends.
Likely next moves
The desk's read of what comes next — analysis, not reported by the source.
- Prioritize airport, top-tier mall and Apple-adjacent locations before broad city rollout.
- Use a franchise or asset-light operating model for secondary-city expansion to limit balance-sheet strain.
- Track store-level payback, sales per square foot, repeat purchase rates and online-to-offline cannibalization before opening the next wave.
- Expand higher-ticket charging, desk, travel and gifting categories to raise revenue per customer beyond protective cases.
- Secure inventory planning and supplier capacity ahead of store additions to avoid stockouts in fast-moving Apple-device cycles.
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- Use exclusive-store data to refine localized assortment, bundles and loyalty offers across digital and physical channels.
The counter-case
The jump from 13 to roughly 150 stores risks turning a high-growth accessories business into a capital- and execution-intensive retail rollout before unit economics are proven at scale. A near-fourfold revenue increase from FY25 to FY27 requires sustained demand, productive new stores, controlled discounting and reliable inventory turns; weaker locations, high mall rents or cannibalisation could quickly dilute margins. The FY27 EBITDA-positive goal may be difficult if store fit-outs, airport expansion and Apple Authorised Retailer investments all peak ahead of revenue maturity.