DAIS signs 25+ enterprise brands as AI search discovery becomes a retail priority

Gurugram-based DareAISearch says it works with more than 25 enterprise brands, including ASICS and Earthful, to improve visibility across AI search platforms. The bootstrapped company reported about Rs 2.89 crore in revenue last year and is targeting $100 million in ARR within 40 months.

— Source publishedMon, 27 Jul, 2026, 15:12 IST·First seen Mon, 27 Jul, 2026, 15:19 IST·Source YourStory · Capital

What happened

DareAISearch (DAIS) · Gurugram-based DAIS helps enterprise brands improve discovery and recommendations across AI search platforms. The bootstrapped startup

Key facts

  • Launched in 2025
  • 15-member team
  • More than 25 enterprise-brand customers
  • Revenue of about Rs 2.89 crore last year
  • Google AI Overviews: over 2.5 billion monthly active users
  • Google AI Mode: over 1 billion monthly users
  • Global AI search market: $16.3 billion, projected at $50.9 billion by 2033
  • Target: $100 million annual recurring revenue within 40 months

Why this matters

Evaluate AI-search optimisation as a potential capability gap for digital-commerce, SEO or product-information portfolios, with partnership likely more prudent than acquisition until category standards and durable differentiation emerge.

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