De Beers Activates 50 Stores Across 9 Cities for Father's Day Push with Pankaj Tripathi
De Beers India's 'Love, From Dad' campaign brings Bollywood's Pankaj Tripathi and daughter Aashi into a natural-diamond play, anchored by photo experiences at 50 Forevermark and De Beers Jewellers doors over the June 20-21 weekend across Mumbai, Delhi, Bangalore and six other metros.
What happened
De Beers India launches 'Love, From Dad' Father's Day campaign featuring Pankaj Tripathi and daughter Aashi, with retail activations across 50 stores in nine
Key facts
- 50 stores
- 20-21 June 2026
Why this matters
The dual Forevermark and De Beers Jewellers footprint anchoring this campaign underscores India as a strategic retail testbed worth monitoring for partnership, licensing, or co-marketing openings with allied gifting brands.