Havells' move to tap Delhivery for factory-to-customer supply chain resurfaces from August 2023
Resurfacing a August 2023 deal, Havells India had selected Delhivery to design and operate its factory-to-customer logistics network, spanning technology-led warehousing and transport. The partnership includes planned warehouses in western India to serve general trade, modern trade and e-commerce demand.
What happened
Havells India · Havells selected Delhivery to design and operate its factory-to-customer supply chain, including technology-led warehousing and transport. The
Key facts
- August 9, 2023
- 2017
- Rs 102.94 crore
- 59.5%
- Q2 FY24
Why this matters
Delhivery’s factory-to-customer mandate strengthens its position in integrated consumer-durables logistics and may create a reference case for similar large-scale retail distribution partnerships.
What to watch
- Announcement of warehouse locations, operating start dates, capacity and whether facilities are dedicated or shared.
- Changes in Havells' logistics cost as a percentage of sales, inventory days and working-capital commentary.
- Improvement in delivery lead times, fill rates, stock-outs and e-commerce serviceability in western India.
- Evidence of greater online assortment, marketplace sales growth or direct fulfilment by Havells.
- Distributor feedback or changes in Havells' regional distribution footprint.
- Delhivery disclosures of large enterprise contract wins, warehousing utilization or consumer-durables volumes.
- Launch or lease western India multi-client or dedicated warehouses near major consumption and manufacturing corridors.
- Integrate Havells' ERP, distributor-management and order-management systems with Delhivery's warehouse and transport platforms.
- Rebalance regional inventory, SKU placement and safety-stock policies to support faster omnichannel fulfilment.
- Use improved delivery visibility to pursue more direct-to-consumer, marketplace and modern-trade replenishment volumes.
- Evaluate extending the outsourced network model to other regions or product categories if western India KPIs improve.