India is world's fastest-growing beer market in 2024, up 14.6% YoY: Kirin data
Kirin Holdings data ranks India as the fastest-growing beer market globally in 2024 with 14.6% YoY volume growth, even as China (40.5B litres), US (22.3B) and Brazil (15.3B) lead in absolute consumption. Young demographics, rising incomes and urbanisation are pulling global brewers and maltsters toward India as a long-term bet.
What happened
India Beer Market · India emerged as the fastest-growing beer market globally in 2024 with 14.6% YoY consumption growth, per Kirin Holdings data. Young
Key facts
- India beer consumption growth 14.6% YoY in 2024
- China 40.5B liters
- US 22.3B liters
- Brazil 15.3B liters
Why this matters
Global brewers and maltsters chasing India growth signals an active M&A and JV window—scout regional craft brands, malting capacity, and last-mile distribution targets before valuations reprice on the Kirin data.