Naturis Cosmetics Raises ₹100 Cr from Sharrp Ventures to Scale BPC Contract Manufacturing
The ODM supplier to 50+ D2C brands including Nykaa, Pilgrim and Colorbar will deploy the Sharrp Ventures-led round into a 225,000 sq. ft. Vapi plant, a Mumbai R&D centre and an NCR experience centre—betting on India's BPC market reaching $40 billion by 2030.
What happened
Naturis Cosmetics, an Indian BPC ODM/contract manufacturer serving 50+ D2C brands like Nykaa, Pilgrim and Colorbar, raised ₹100 crore led by Sharrp Ventures to
Key facts
- ₹100 crore
- 225,000 sq. ft. facility
- 50+ brands
- $40 billion BPC market by 2030
- 50% CAGR
- 84 million units capacity
- 500+ formulations
- 120+ staff
Why this matters
Naturis is consolidating as the go-to contract manufacturer for India's D2C beauty wave—watch it as either an acquisition target or an anchor around which BPC supply-chain roll-ups form.
What to watch
- Vapi plant commissioning timeline and capacity utilization rates
- Client concentration—dependence on Nykaa/Pilgrim/Colorbar volumes
- D2C beauty brand funding environment and order cadence
- Competing raises by rival contract manufacturers (e.g. Fine Organics, Cosmo, Galaxy Surfactants adjacencies)
- Gross margin trajectory as formulation IP scales
- Sign multi-year volume commitments with anchor brands to justify plant utilization
- Hire formulation and regulatory talent for the R&D centre
- Pursue export/GMP certifications to serve international D2C demand
- Signal a follow-on or debt raise for further capacity expansion
- Launch NCR experience centre as a brand-acquisition funnel for new clients