Nish Hair reports ₹34 crore FY25 revenue, up from ₹14 crore in FY24

Hair-extension brand Nish Hair, founded by Parul Gulati in 2017, reported ₹34 crore in FY25 revenue and ₹8.4 crore in profit after tax. The brand, valued at about ₹50 crore in 2023, is pursuing a ₹100 crore growth plan.

— Source publishedWed, 26 Aug, 2026, 09:25 IST·First seen Wed, 26 Aug, 2026, 09:30 IST·Source Business Today · Latest

What happened

Nish Hair founder Parul Gulati highlighted the hair-extension brand’s journey from a home-based venture to ₹34 crore FY25 revenue and ₹8.4 crore PAT. The brand

Key facts

  • ₹50 crore valuation in 2023
  • ₹34 crore FY25 revenue
  • ₹14 crore FY24 revenue
  • ₹8.4 crore FY25 profit after tax
  • ₹100 crore growth plan
  • Launched in 2017

Why this matters

Nish Hair’s profitable scale in hair extensions could make it an attractive partner or acquisition target for beauty platforms seeking a differentiated, high-engagement category to accelerate their India D2C portfolio.

What to watch

  • FY26 revenue growth rate and whether the company sustains growth above 50% after the FY25 step-up.
  • PAT and gross-margin trends as marketing, inventory and offline costs increase.
  • Evidence of repeat-purchase growth and successful contribution from non-extension categories.
  • New offline retail, salon, marketplace or international distribution announcements.
  • Fundraising, valuation updates or strategic investor entry tied to the ₹100 crore growth plan.
  • Customer-review signals around product quality, delivery times, shade matching and return rates.
  • Expand from extensions into higher-frequency and higher-ticket adjacent categories, including wigs, toppers, clip-ins, hair care and styling accessories.
  • Build selective offline discovery through salons, pop-ups, shop-in-shops or flagship experience centers to reduce fit and shade-selection friction.
  • Increase supply-chain control through supplier partnerships, quality testing and demand planning to protect gross margins as volumes scale.
  • Use Parul Gulati's creator-led brand equity to drive education, testimonials and customer-community content while diversifying performance-marketing channels.
  • Consider growth capital or strategic partnerships if the ₹100 crore plan requires faster inventory, retail or geographic expansion than retained profits can fund.