Nothing Before Coffee revenue jumps 1.5X to ₹90 crore in FY26
Youth-focused QSR coffee chain grew FY26 revenue to ₹90 crore from ₹59 crore, a 52.5% jump. Outlet count rose from 86 to 109 across 45 cities and 12 states, with beverages priced ₹150-₹300. The Tier 2/3 focused brand targets 170+ pan-India stores by FY27.
What happened
Youth-focused QSR coffee chain Nothing Before Coffee grew revenue 1.5X to ₹90 crore in FY26, expanding from 86 to 109 outlets across Tier 2/3 cities, targeting
Key facts
- Revenue ₹90 crore FY26
- up from ₹59 crore FY25
- 1.5X growth / 52.5% CAGR
- outlets 86 to 109
- 45 cities, 12 states
- target 170+ outlets by FY27
- ₹150-₹300 per beverage
Why this matters
A fast-growing, differentiated QSR coffee brand expanding into underpenetrated Tier 2/3 markets represents an attractive early-stage consolidation or strategic-stake target ahead of its planned FY27 pan-India scale-up.
What to watch
- FY26 EBITDA/store-level margin disclosure vs revenue growth
- Fresh funding announcement, size and valuation
- Same-store sales growth vs new-store contribution split
- Store closures or slowed opening pace signaling market saturation
- Competitor expansion into Tier 2/3 coffee (Blue Tokai, Starbucks, Boat's TWC)
- Raise a growth funding round to finance the 86 to 170 store roadmap
- Densify existing 45 cities before entering new states to improve unit economics
- Push private-label packaged coffee/merch for higher-margin non-store revenue
- Lean into app/loyalty and delivery aggregator presence to lift repeat frequency