Oben Electric pegs 30% of New Rorr EVO sales on Karnataka, eyes 350 showrooms by year-end

Bengaluru-based Oben Electric launched the New Rorr EVO at a ₹99,999 intro price (revised ₹1,24,999), betting on Karnataka for 30% of sales. The startup, with 4,500 units sold in FY26 and 6,000+ cumulative, runs 150 showrooms across 18 states and targets 350 by year-end. Deliveries begin June 2026.

— Source publishedFri, 15 May, 2026, 12:06 IST·First seen Fri, 15 May, 2026, 12:12 IST·Source The Hindu BusinessLine

What happened

Oben Electric launched the New Rorr EVO motorcycle at ₹99,999 intro price, expecting Karnataka to contribute 30% of sales. Startup runs 150 showrooms across 18

Key facts

  • 20% Karnataka sales share FY26
  • 4,500 units sold FY26
  • 6,000+ cumulative units
  • ₹99,999 intro price
  • ₹1,24,999 revised price
  • ₹777 booking
  • 10,000 intro units
  • 110 km/h top speed
  • 180 km range
  • 1 lakh annual capacity
  • 10 Karnataka showrooms
  • 150 showrooms in 18 states
  • 350 showrooms target

Why this matters

Oben's Karnataka concentration and sub-scale volumes make it a plausible regional tuck-in for larger 2W OEMs seeking EV portfolio depth before its showroom footprint triples.