OneAssist pivots beyond phone insurance to used cars, refurb devices as smartphone demand stalls

Insuretech OneAssist is broadening into used-car financing cover, refurbished phone warranties, and Amazon-led home appliance protection as new smartphone sales slipped 3% YoY in Q1 FY26. Targets 7-8% ARR growth next four quarters, 14-15% thereafter, on FY26 revenue of ~₹850 crore with ARR nearing ₹1,000 crore. IPO tentatively eyed for 2027-28.

— FiledThu, 14 May, 2026, 22:07 IST·First seen Thu, 14 May, 2026, 22:46 IST·Source Mint

What happened

Insuretech OneAssist is diversifying beyond smartphone insurance into used cars, refurbished phones, and home/lifestyle product warranties via Amazon

Key facts

  • 3% YoY smartphone sales fall Q1 2026
  • 52% used-car buyers financed in 2025
  • refurbished phone sales grew 4.9% Jan-Sep 2025
  • 7-8% ARR target next 4 quarters
  • 14-15% ARR following year
  • ₹850 crore FY26 revenue
  • ARR nearing ₹1,000 crore

Why this matters

OneAssist's expansion into used-car financing cover and Amazon-partnered appliance protection signals a land-grab in fragmented warranty adjacencies, opening partnership or acquisition windows for retailers and OEMs seeking embedded protection plays before the 2027-28 IPO window.