Orchardly seeks growth capital to scale Kashmir’s apple-services ecosystem
Srinagar-based Orchardly, which combines AI advisory, farm inputs, stores, soil labs and produce buyback, reported $2 million in FY2025-26 revenue and is seeking capital to deepen its Kashmir network and extend location-based horticulture services across India.
What happened
Orchardly (Fruitbee Agritech Pvt Ltd) · Srinagar-based Orchardly, a bootstrapped horticulture platform combining AI advisory, farm inputs, stores, soil labs and
Key facts
- Founded in 2021
- More than 15,000 growers engaged across Kashmir
- 13,500+ acres under advisory, agronomy and technology services
- 15,000+ grower queries resolved through the app
- 2 million+ orchard data points collected
- 40 micro-weather locations
- FY2025-26 revenue: $2 million
- FY2025-26 EBITDA: $0.22 million
- FY2024-25 revenue: $1.6 million
- FY2024-25 EBITDA: $0.20 million
- FY2026-27 projected revenue: $2.8 million
- FY2026-27 projected EBITDA: $0.28 million
- Jammu and Kashmir produces roughly 70-75% of India's commercial apples
- India produces about 2.5 million tonnes of apples annually
- India's annual apple-import bill exceeds $400 million
Why this matters
Its grower network, soil-lab footprint and orchard-data asset could be attractive to agribusiness, food retail or produce-distribution groups looking to add horticulture intelligence and upstream sourcing capabilities.
What to watch
- Announcement of funding amount, investor type and whether financing includes debt or inventory-credit facilities.
- Growth in repeat purchase rates, acreage served per field employee and revenue per grower.
- Evidence that soil labs, advisory and stores are generating cross-sell rather than operating as separate cost centers.
- New buyer contracts, packhouse partnerships or traceability programs tied to Orchardly procurement.
- Expansion beyond Kashmir into named horticulture clusters and signs of localized agronomy hiring.
- Seasonal working-capital indicators: payment terms to growers, inventory turns, procurement losses and receivable collection periods.
- Insurance, lending or input-brand partnerships using Orchardly's orchard data.
- Raise a growth round structured to fund seasonal working capital separately from long-lived technology and lab expansion.
- Prioritize cluster expansion in Kashmir, where grower density and local crop expertise can improve unit economics before entering multiple new states.
- Convert orchard data into paid products for insurers, lenders, input brands and institutional fruit buyers.
- Build traceability, grading and demand-forecasting tools around produce buyback to improve realization and reduce price-risk exposure.
- Establish region-specific service playbooks for apples first, then adjacent crops such as pears, cherries, walnuts and other high-value horticulture categories.
- Secure off-take agreements with packhouses, modern retailers, processors and exporters before materially increasing procurement volumes.