Origem opens 1,700 sq ft lab-grown diamond store at Urban Square Mall, Udaipur
Lab-grown diamond jewellery brand Origem has launched a 1,700 sq ft outlet at Udaipur's Urban Square Mall, showcasing certified solitaire rings, necklaces and earrings. The opening strengthens the mall's premium fine jewellery mix and marks Origem's push into Tier-2 luxury retail.
What happened
Lab-grown diamond jewellery brand Origem has opened a 1,700 sq ft store at Urban Square Mall, Udaipur, offering certified collections of solitaire rings,
Key facts
- 1,700 sq ft
Why this matters
Origem's Udaipur expansion flags lab-grown jewellery brands as active consolidators of Tier-2 retail real estate and potential partnership targets.