Parle's Melody rides Modi-Meloni viral moment as mistaken-identity stock hits upper circuits

Parle Products' Melody toffee got a global spotlight after a PM Modi-Meloni exchange, with VP Mayank Shah signalling accelerated growth for India's largest toffee brand. Unrelated small-cap Parle Industries logged back-to-back 5% upper circuits as retail investors confused it with the FMCG major exporting to 100 countries.

— Filed Thu, 21 May, 2026, 11:08 IST · Source Business Today · Latest · Updated

Parle Products' Melody toffee went viral after a Modi-Meloni moment, with VP Mayank Shah expecting accelerated growth for India's largest toffee brand. Unrelated small-cap Parle Industries hit back-to-back upper circuits as investors mistakenly linked it to the FMCG major.