Rapido partners Big Basket, Big Bazaar & Spencer's for essential deliveries in COVID lockdown
Rapido teams up with Big Basket, Big Bazaar and Spencer's Retail for last-mile essential deliveries across 90 cities during India's lockdown, deploying 70% of its driver fleet and waiving commissions. Talks underway with Grofers, Dunzo and FreshToHome.
What happened
Rapido partners with Big Basket, Big Bazaar and Spencer's Retail for last-mile essential deliveries across 90 cities during India's COVID-19 lockdown, deploying
Key facts
- 90 cities
- 70 percent of fleet
- 118 lives
- 4,300 cases
Why this matters
Big Basket, Big Bazaar and Spencer's securing bike-taxi last-mile capacity—with Grofers, Dunzo and FreshToHome in talks—reveals a scramble for flexible delivery fleets that could seed lasting retail-logistics alliances.
What to watch
- Lockdown extension or relaxation timelines across the 90 cities
- Announcement of Grofers/Dunzo/FreshToHome partnership confirmations
- Shift from waived to standard commission structure signaling monetization
- Driver deployment ratio moving back toward passenger transport
- Competitor last-mile moves from Swiggy, Zomato, Dunzo, Ola
- Rapido converts waived-commission pilots into paid last-mile contracts with grocery chains
- Close pending deals with Grofers, Dunzo and FreshToHome to widen retail coverage
- Launch a standalone delivery/logistics brand or API to formalize the vertical
- Introduce driver incentive/earnings floors to prevent churn during zero-commission phase