Rapido partners Big Basket, Big Bazaar & Spencer's for essential deliveries during Covid lockdown
Rapido tied up with Big Basket, Big Bazaar and Spencer's Retail to run last-mile essential deliveries across 90 Indian cities during the COVID-19 lockdown, deploying 70% of its driver fleet at no commission.
What happened
Rapido partnered with Big Basket, Big Bazaar and Spencer's Retail for last-mile essential deliveries across 90 Indian cities during the COVID-19 lockdown,
Key facts
- 90 cities
- 70 percent of fleet
Why this matters
Grocers like Big Basket, Big Bazaar and Spencer's tapping an existing rider network points to delivery-capacity partnerships—rather than owned fleets—as a fast, scalable option worth evaluating for last-mile buildout.
What to watch
- Announcement of commission-bearing contracts replacing zero-commission arrangement
- Lockdown relaxation timelines restoring mobility demand
- Competitor partnership announcements (Dunzo/Swiggy) with same retailers
- Rapido funding rounds or investor commentary citing delivery vertical
- Retailer commentary on in-house vs outsourced last-mile strategy
- Rapido negotiates paid per-order rates as lockdown eases to monetize the goodwill period
- Big Basket and Spencer's diversify delivery vendors to de-risk single-partner dependence
- Rapido launches a dedicated logistics/delivery vertical brand distinct from bike-taxi
- Driver incentive programs to retain redeployed fleet across use cases