Rapido ties up with BigBasket, Big Bazaar, Spencer's for last-mile essentials delivery amid lockdown
Rapido pivots its rider fleet to deliver essentials across 90+ cities during the COVID-19 lockdown, partnering with BigBasket, Big Bazaar and Spencer's Retail. Talks are underway to add Grofers, Dunzo and FreshtoHome. Riders get Rs 10 lakh insurance cover.
What happened
Rapido partners with Bigbasket, Big Bazaar and Spencer's Retail for last-mile essential deliveries across 90+ cities during the COVID-19 lockdown, with talks
Key facts
- 90 cities
- 70 percent riders
- Rs 10 lakh insurance
- 15 lakh rider partners
- 100 cities
- Rs 10.64 crore FY19 revenue
Why this matters
With BigBasket, Big Bazaar and Spencer's onboard and Grofers, Dunzo and FreshtoHome in talks, Rapido is positioning as a neutral multi-retailer delivery layer ripe for grocery-platform partnership or acquisition.
What to watch
- Lockdown extension or phased reopening timelines affecting passenger mobility recovery
- Announcement of Grofers/Dunzo/FreshtoHome deals closing
- Rapido launching a named standalone delivery product/brand
- Retailer commentary on shifting to captive fleets vs 3PL
- Competitive fleet activation by Ola, Uber, Swiggy for essentials
- Rider utilization and cost-per-delivery disclosures or funding tied to logistics pivot
- Rapido formalizes B2B last-mile logistics SLAs and per-drop pricing with retail partners
- Onboarding of Grofers, Dunzo, FreshtoHome to diversify demand base
- Rider retraining/kitting for cold-chain and grocery handling; PPE and contactless delivery protocols
- Retailers hedge by parallel-signing multiple mobility fleets (Ola, Uber) for delivery capacity
- Insurance and gig-worker safety positioning used as recruitment/retention lever