Refurbished electronics go mainstream as Grest, organised retailers court premium buyers

India's refurbished electronics market goes mainstream as organised players like Grest expand, targeting premium buyers with warranties and certified devices. Grest plans 200 stores in three years; Apple leads used-smartphone demand while supply remains the key scaling challenge.

Source published First seen

Read the source at ET Retailretail.economictimes.indiatimes.com

The numbers

trade-ins 25% rising to 35-40%

Other figures in the source 12% annual growth$6 billion market85% unorganised15-20% organised share30-40% projected sharehalf revenue Tier-I6 stores20+ stores by year-end

Why it matters to operators and investors

Grest's 6-to-200 store leap signals a land-grab phase where trade-in partnerships, OEM relationships (especially Apple), and supply-side acquisitions are the highest-leverage moves to secure certified-device inventory.

What to watch next

  • Grest store count milestones vs 200-target trajectory
  • Used-device supply metrics and trade-in volume growth
  • Apple/Samsung official certified-refurb program launches in India
  • Margin and unit-economics disclosures per store
  • GST/import policy changes on refurbished electronics

Likely next moves

The desk's read of what comes next — analysis, not reported by the source.

  • Grest locks trade-in partnerships with telcos, banks and OEMs to secure device supply
  • Competitors (Cashify, Yaantra, e-tailer renewed programs) accelerate store and certification expansion
  • Introduction of standardised grading, extended warranties and buyback/EMI financing to build trust
  • Capital raises or PE interest in organised refurb players to fund store rollout