Rohit Sharma Joins Pune-Based Fittr As Equity Partner After Ambassador Stint

Fittr converted cricketer Rohit Sharma from brand ambassador to investor as the Pune fitness startup posted ₹128 Cr FY25 revenue and ₹11 Cr PBT, with online coaching driving ₹122 Cr. The Peak XV Surge and Rainmatter-backed platform serves 4 Lakh users via 700 coaches across a 30 Lakh community.

— Source publishedFri, 12 Jun, 2026, 14:38 IST·First seen Fri, 12 Jun, 2026, 14:41 IST·Source Inc42

What happened

FITTR · Pune-based fitness startup Fittr onboarded cricketer Rohit Sharma as investor and equity partner, transitioning from ambassador role. Fittr posted ₹128

Key facts

  • $17 Mn total funding
  • ₹128 Cr FY25 revenue
  • ₹11 Cr PBT FY25
  • ₹122 Cr online coaching revenue
  • 4 Lakh users
  • 700 coaches
  • 30 Lakh community

Why this matters

Rohit Sharma's equity flip plus profitability metrics position Fittr as a credible roll-up anchor or strategic target in India's fragmented digital fitness coaching market.

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