Tommy Hilfiger appoints Vedang Raina as India ambassador for FW26 watches
Actor Vedang Raina will front Tommy Hilfiger’s Fall Winter 2026 watch campaign in India, spotlighting the Hampton and Bryant men’s models.
What happened
Tommy Hilfiger appointed actor Vedang Raina as its India brand ambassador to front the Fall Winter 2026 watch campaign, featuring the new Hampton and Bryant
Key facts
- Fall Winter 2026
- 5 ATM water resistance
- 24-hour function
- Founded in 1985
- Operating in over 40 countries
What changed
Tommy Hilfiger appointed actor Vedang Raina as its India brand ambassador to front the Fall Winter 2026 watch campaign, featuring the new Hampton and Bryant men’s watch models.
Why this matters
Tommy Hilfiger’s Vedang Raina partnership gives Indian retailers a locally relevant launch platform for FW26 Hampton and Bryant watches, supporting stronger in-store storytelling and sell-through.
What to watch
- Campaign launch timing, media spend, and the extent of Vedang Raina's usage rights across digital, retail, and events.
- Availability, price points, and discounting for Hampton and Bryant models across Indian watch retailers and marketplaces.
- Search-volume and social-engagement lift for Tommy Hilfiger watches relative to Fossil, Titan, Armani Exchange, Casio, and smartwatch brands.
- Festive-season gifting promotions, retailer window takeovers, and new points of sale.
- Evidence of follow-on celebrity partnerships or India-exclusive watch and accessory drops.