Toxic tops box office with ₹245.75 crore India net in 12 days
Yash-starrer Toxic: A Fairy Tale for Grown-Ups has collected ₹245.75 crore net in India in 12 days and ₹337.80 crore worldwide, according to Sacnilk data cited by NDTV Profit. Hanuman Ansh reached ₹122.13 crore India net after 31 days.
What happened
Toxic: A Fairy Tale For Grown-Ups · Toxic leads Indian box office collections with Rs 245.75 crore net in 12 days, versus Hanuman Ansh's Rs 122.13 crore net in
Key facts
- Hanuman Ansh: Rs 122.13 crore India net after 31 days
- Hanuman Ansh: Rs 144.40 crore India gross
- Toxic: Rs 245.75 crore India net after 12 days
- Toxic: Rs 293.30 crore India gross
- Toxic: Rs 44.50 crore overseas gross
- Toxic: Rs 337.80 crore worldwide gross
- Toxic leads Hanuman Ansh by Rs 123.62 crore in domestic net collections
Why this matters
The film’s strong theatrical pull strengthens the case for distribution, exhibition, F&B and promotional partnerships around high-scale Indian entertainment franchises.
What to watch
- Weekday box-office hold versus second-weekend collections.
- Screen-count changes, premium-format occupancy and added late-night shows.
- Upcoming major film releases that could displace Toxic or fragment audience demand.
- Mall parking volumes, food-court transaction counts and cinema F&B spend per patron.
- Regional collection mix, especially performance in markets where retail partners have dense mall exposure.
- Increase weekend staffing, F&B inventory and digital-order capacity at cinema-adjacent QSR and dessert outlets.
- Run ticket-linked offers with multiplexes, such as same-day dining, beverage and parking discounts.
- Prioritize late-evening promotions and family/group bundles in mall locations with high screen density.
- Monitor premium-screen occupancy and showtime additions before committing to extended inventory builds.