Unilever vows not to miss India's premium boom; HUL to import Hourglass, Nutrafol, K18
CEO Fernandez calls India the group's largest exponential growth opportunity, pledging to avoid the premium-beauty miss it suffered in China. HUL, where premium already contributes 33% of revenue, is targeting a 50% premium share by importing super-premium brands across prestige beauty and wellness.
Unilever CEO Fernandez says India is the group's largest exponential growth opportunity, vowing not to repeat its China premium-beauty miss. HUL plans to import super-premium brands like Hourglass, Nutrafol and K18, targeting 50% premium share.
Why this matters
Extends HUL's premiumisation drive following the launch of the Unilever Fragrance Hub at IIT Bombay, signalling a coordinated bet on prestige beauty, wellness and fragrance R&D in India.
Retail-company signals steady at 1,681 over the past 90 days.