United Spirits, peers challenge FSSAI flavouring and labelling notices
United Spirits and Associated Alcohol & Breweries have moved High Courts against FSSAI notices concerning flavouring and labelling norms for alcoholic beverages, affecting labels including McDowell’s No. 1 Rum, Antiquity Blue and Royal Challenge.
United Spirits and Associated Alcohol & Breweries have challenged FSSAI notices over flavouring and labelling of alcoholic beverages. The dispute affects products including McDowell’s No. 1 Rum, Antiquity Blue and Royal Challenge, with hearings and industry engagement under way.
Why this matters
The court challenges extend United Spirits’ recent FSSAI disputes, following signals on halted whisky sales over labelling allegations and challenges to orders on flavoured rum labelling and rum sales restrictions.
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