USHBC stages 'Blueberries Go Big India 2026' in Mumbai to crack retail, bakery channels

US Highbush Blueberry Council brings its India playbook to Mumbai on June 10, 2026, unveiling a Sanjeev Kapoor recipe book and a Quality Sample Programme. The push targets retail, foodservice, bakery and processing buyers as US growers chase shelf space in India's premium fresh and frozen aisles.

— Source publishedWed, 3 Jun, 2026, 20:11 IST·First seen Thu, 4 Jun, 2026, 11:25 IST·Source BL · Consumer & Economy

What happened

USHBC · US Highbush Blueberry Council will host 'Blueberries Go Big India 2026' in Mumbai on June 10, launching a Sanjeev Kapoor recipe book and a Quality

Why this matters

Scout exclusive distribution or co-marketing tie-ups with USHBC-aligned importers and Sanjeev Kapoor's brand ecosystem ahead of June 2026 to lock category-captain status before Chilean and Peruvian rivals counter-program India entry.