Walmart raises FY27 outlook as India, China and Flipkart Ads fuel international growth

Walmart’s international sales rose nearly 8% in constant currency in Q2 FY27, led by 9.7% growth in China and momentum in India. Global advertising revenue climbed 38%, with Flipkart Ads contributing, prompting higher full-year sales and operating-income guidance.

— Source published Fri, 21 Aug, 2026, 13:48 IST · First seen Fri, 21 Aug, 2026, 14:12 IST · Source NDTV Profit

What happened

Walmart said India supported international growth through retail and Flipkart Ads, which helped lift global advertising revenue 38%. The company flagged Big

Key facts

  • International sales rose nearly 8% in constant currency in Q2 fiscal 2027
  • China growth was 9.7%
  • Global advertising revenue grew 38%
  • Walmart US advertising grew 38%
  • Walmart Connect grew 43%
  • International e-commerce grew 19%
  • Global membership income grew nearly 17%
  • Flipkart Big Billion Days timing is expected to create a Q3 sales-growth headwind of over 100 basis points
  • Full-year sales growth guidance raised to 4-5% from 3.5-4.5%
  • Full-year operating income growth guidance raised to 7-8.5% from 6-8%

Why this matters

Walmart’s results validate India and China as strategic growth platforms and make marketplace, retail-media and local digital-commerce capabilities especially attractive partnership or acquisition targets.

What to watch

  • India and China constant-currency sales growth versus the nearly 8% international baseline.
  • Flipkart Ads growth, ad revenue as a share of GMV, advertiser retention and evidence of incremental operating-margin contribution.
  • Q3 sales deceleration and the size of the expected Q4 Big Billion Days rebound.
  • International operating-income growth relative to sales growth, including fulfillment, promotional and local sourcing costs.
  • India marketplace regulatory developments, foreign-investment restrictions and competitive actions from Amazon, Reliance and Meesho.
  • China traffic, comparable-sales trends and price competition from domestic omnichannel and value retailers.
  • FX movements affecting reported international revenue and guidance conversion.
  • Increase investment in Flipkart seller tools, ad formats, measurement and closed-loop attribution to raise ad yield without materially increasing consumer acquisition costs.
  • Use India marketplace data to deepen Walmart Connect-style retail media offerings across international banners and expand third-party seller services.
  • Prioritize supply-chain automation, local sourcing and fulfillment density in India and China to protect margins as order volumes and assortment breadth grow.
  • Manage investor expectations around the Big Billion Days calendar effect by separating reported quarterly growth from underlying demand and profit trends.
  • Deploy incremental international cash flow toward higher-return marketplace, advertising and omnichannel capabilities rather than broad-based price investment.