Adidas reportedly cuts 350-plus roles at Gurgaon technology hub

Adidas is reportedly reducing its India Technology Hub workforce by about 45% to 50%, affecting engineering and data teams. Some employees have received exit letters, while another group is expected to stay through Dec. 15 for handovers and internal-role searches.

— Source publishedWed, 16 Sept, 2026, 21:04 IST·First seen Wed, 16 Sept, 2026, 21:49 IST·Source NDTV Profit

What happened

Adidas is reportedly cutting 350 or more roles at its Gurgaon India Technology Hub, affecting about half its 700-person workforce. The restructuring impacts

Key facts

  • Estimated 350 or more employees affected
  • Approximately 45% to 50% of India Technology Hub workforce
  • Hub workforce of around 700 employees
  • First group received exit letters on September 15
  • Second group to remain until December 15

Why this matters

The workforce reduction may create an opportunity to recruit experienced sportswear technology and data talent from Adidas’ Gurgaon hub, while also signaling a more selective approach to internal tech investment.

What to watch

  • Whether Adidas confirms the reduction, identifies the affected functions, or frames it as part of a global restructuring.
  • The number of employees retained after Dec. 15 and the rate of successful internal transfers.
  • New vendor contracts, managed-services tenders, or outsourcing activity tied to software engineering, cloud, data, and enterprise applications.
  • Changes to Adidas technology hiring in India, Germany, Portugal, North America, or other global hubs.
  • Evidence of delayed digital launches, ecommerce instability, supply-chain-system issues, or elevated contractor spending.
  • Any broader guidance from Adidas linking organizational simplification to margin protection, overhead reduction, or technology-platform consolidation.
  • Complete exits and handovers by the reported Dec. 15 transition deadline, while offering a limited number of internal-role placements.
  • Freeze or narrow recruitment at the Gurgaon hub and redistribute roadmaps to other Adidas technology locations.
  • Expand reliance on global systems integrators, managed-service providers, and contractors for maintenance and migration work.
  • Review the hub's mandate, likely prioritizing core platforms, data governance, cybersecurity, and revenue-linked digital capabilities over experimental or duplicative projects.
  • Communicate a broader productivity, cost-control, or global operating-model rationale if similar technology-workforce actions appear in other regions.