Brokerages back Titan, Kalyan, Senco as organised jewellers brace for 15% gold duty hike

Antique and JM Financial retain positive ratings, arguing organised jewellers are well-positioned for India's 15% gold import duty hike. Resilient demand via lightweight designs and exchange-led purchases (Titan gold exchange ~50%) cushions the impact. Titan FY26 jewellery sales seen +45%, Senco EBITDA +135%.

— FiledFri, 3 Jul, 2026, 15:02 IST·First seen Fri, 3 Jul, 2026, 15:00 IST·Source Financial Express · BrandWagon

What happened

Titan Company · Brokerages Antique and JM Financial retain positive ratings on Titan, Kalyan and Senco, arguing organised jewellers are well-prepared for

Key facts

  • 15% gold import duty
  • Titan FY26 jewellery sales +45%
  • Titan EBITDA +39%
  • gold prices +56%
  • Senco sales +30%
  • Senco EBITDA +135%
  • imports -33% MoM Feb 2026
  • imports -50% Mar 2026
  • FY26 imports ~-5% YoY
  • gold volumes 720-770 tonnes
  • Titan gold exchange ~50%

Why this matters

The duty hike further tilts share toward organised players, opening acquisition and consolidation opportunities as smaller unorganised jewellers struggle to absorb the cost.

What to watch

  • Official confirmation and effective date of the 15% gold import duty
  • Titan/Senco/Kalyan quarterly volume and same-store-sales prints
  • Gold price trajectory and hedging disclosures
  • Smuggling/grey-market flow indicators and unorganised sector stress signs
  • Wedding/festive season demand data as affordability test
  • Titan/Kalyan likely to accelerate gold-exchange and scheme-led selling to insulate customers from price shock
  • Organised players front-load inventory before duty implementation, boosting near-term reported sales
  • Push toward lightweight and studded mix to protect gross margins and ticket affordability
  • Brokerages issue follow-up notes reaffirming or trimming FY26 estimates post quarterly volume data