BytePe debuts 'Zero Cost Store', onboards Dyson, Marshall, Mokobara to push beyond smartphones
BytePe has launched a 'Zero Cost Store' merging No Cost EMI and Cardless EMI under one roof, while expanding its marketplace with premium lifestyle and tech brands including Dyson, Marshall, Mokobara, EDT and Protouch — a clear pivot from phone-led financing into broader consumer categories.
What happened
BytePe launched its 'Zero Cost Store,' unifying No Cost EMI and Cardless EMI options, while onboarding premium brands like Dyson, Marshall, and Mokobara to
Why this matters
BytePe's brand roster now reads like a premium lifestyle aggregator, making it a credible partner-or-target for retailers and OEMs seeking embedded EMI distribution beyond the phone aisle.