Ferrari cuts India prices up to 30% as EU FTA slashes import duty from 110% to 30%

Ferrari dealerships are taking new orders at pre-FTA discounts ahead of late-2026 rollout. Purosangue drops from Rs 10.5 cr to Rs 7.59 cr; 12Cilindri Spider from Rs 9.15 cr to Rs 6.38 cr; Amalfi lands near Rs 4.08 cr. Quotas expand from 100k units year one to 160k by year ten.

— Source publishedWed, 20 May, 2026, 19:24 IST·First seen Wed, 20 May, 2026, 19:44 IST·Source Business Today · Latest

What happened

Ferrari's India dealerships are accepting new orders at up to 30% lower prices ahead of the India-EU FTA, which will slash luxury car import duties from 110% to

Key facts

  • 30% price cut
  • Purosangue Rs 10.5 cr to Rs 7.59 cr
  • 12Cilindri Spider Rs 9.15 cr to Rs 6.38 cr
  • Amalfi ~Rs 4.08 cr
  • tariffs 110% to 30% year 1, 10% by year 5
  • quota 100,000 units year 1 to 160,000 by year 10

Why this matters

Evaluate dealership partnerships and import-distribution JVs with EU luxury OEMs now, as the FTA window opens a multi-year arbitrage on landed cost and India market share capture.