Flipkart Fashion logs strongest FY26 growth, doubles down on Gen Z, creators, quick commerce

After its best year in recent memory, Flipkart Fashion is leaning into Gen Z (already ~50% of customers), creator-led commerce (now 3x sales contribution), and quick commerce via Flipkart Minutes (2x lifestyle surge), while pushing deeper into tier-2 cities.

— Filed Thu, 4 Jun, 2026, 18:08 IST · Source ET Retail · Updated

Flipkart Fashion posted its strongest growth in years in FY26 and plans to accelerate via Gen Z shoppers, creator-led commerce (3x sales contribution), quick commerce on Flipkart Minutes (2x lifestyle surge), and deeper tier-2 penetration.