Mahindra, Maruti Post June Growth on SUV Demand as EVs Gain Traction

June auto sales saw Mahindra and Maruti Suzuki log strong YoY growth on SUV demand, while Hyundai slipped on supply issues. Tata Motors EVs hit nearly 23% of sales, with one in three new bookings now electric.

— Source publishedWed, 1 Jul, 2026, 18:12 IST·First seen Wed, 1 Jul, 2026, 18:44 IST·Source Business Today · Latest

What happened

Mahindra & Mahindra · June auto sales showed Mahindra and Maruti posting strong YoY growth on SUV demand, Hyundai declining on supply issues, while Tata Motors

Key facts

  • EVs ~23% of Tata Motors sales
  • 1 in 3 new bookings EV

Why this matters

With one in three new Tata bookings now electric, the EV transition is accelerating faster than the market, opening timely partnership, supply-chain, and acquisition opportunities in the EV value chain.

What to watch

  • July dispatch and retail (VAHAN) registration data
  • Tata EV monthly penetration trend and new model launches
  • FAME/PLI subsidy and EV policy updates
  • Semiconductor/component supply resolution at Hyundai
  • Dealer inventory days and discount levels heading into festive
  • Overweight Mahindra and Maruti on SUV mix and volume beat; monitor entry-price for froth
  • Track Tata Motors EV cost curve and battery sourcing for margin durability
  • Watch Hyundai supply-chain commentary before adding exposure
  • Rotate into auto-ancillary/EV-component names as second-order beneficiaries