Moët Hennessy targets double-digit India growth via premiumisation, Tier-II/III push
LVMH's spirits arm is betting on experiential consumption and portfolio expansion over local manufacturing in India, launching Glenmorangie Lasanta 15YO and pushing into Jaipur, Lucknow, Chandigarh, Indore and Bhopal. India-UK FTA duty cuts add tailwind to the premium play over the next 3-4 years.
What happened
Moët Hennessy India targets double-digit growth via premiumisation, launching Glenmorangie Lasanta 15YO and expanding distribution across Tier-II/III cities.
Key facts
- 400 million cases
- 15 years
- 1.4 billion
Why this matters
The Tier-II/III luxury spirits whitespace signals M&A and distribution-JV opportunities with regional on-trade operators and bonded warehousing players positioned to ride the premium import wave.