Oben Electric to add 10 Kerala showrooms by FY27, launches Rorr Evo at ₹99,999
Bengaluru-based Oben Electric is doubling its Kerala footprint, layering 10 new showrooms onto 7 existing outlets to cover all 14 districts by FY27. The push coincides with the Rorr Evo motorcycle launch at a ₹99,999 introductory price, following 25,000 bookings in 15 days.
What happened
Oben Electric plans 10 new Kerala showrooms by FY27 to cover all 14 districts, and launches Rorr Evo motorcycle at ₹99,999 introductory price after 25,000
Key facts
- 10 new showrooms in Kerala by FY27
- 14 districts
- 25,000 bookings in 15 days
- 7 existing showrooms in Kerala
- 150+ showrooms
- 100+ cities
- 18+ states
- 200 additional showrooms by FY27
- ₹99,999 introductory price
- ₹1,24,999 standard price
- 1 lakh motorcycles annual capacity
Why this matters
Oben's district-by-district Kerala saturation playbook signals a regional-density strategy rather than thin national coverage, making them a credible acquisition or partnership target for legacy ICE dealers seeking EV portfolio entry in South India.