Pine Labs appoints Jayaram Karthik as chief operations officer
Karthik will lead operations and merchant experiences across Pine Labs’ India and international markets as the fintech platform builds technology-enabled operating models for its next phase of growth.
What happened
Pine Labs appointed Jayaram Karthik as chief operations officer to lead operations and merchant experiences across India and international markets, supporting
Key facts
- over 25 years of experience
Why this matters
The COO hire suggests Pine Labs is strengthening merchant-facing and cross-border operating capabilities, potentially improving its readiness for partnerships and expansion.
What to watch
- New COO-led leadership hires or changes in regional operations reporting lines.
- Disclosure of merchant activation, retention, service-level or operating-cost improvement targets.
- Expansion of automated onboarding, self-service merchant tools or centralized support platforms.
- New market launches or deeper partnerships requiring localized merchant operations.
- Evidence of reduced device/service turnaround times or improved merchant net promoter scores.
- Reorganize merchant operations, customer support and field-service teams under the COO remit.
- Introduce common operating KPIs across India and international businesses, including merchant activation time, device uptime, settlement quality and support resolution.
- Increase automation in merchant onboarding, risk checks, device lifecycle management and service workflows.
- Review country-level operating models and potentially add regional operations leaders in priority international markets.
- Tie product, payments, lending and merchant-success teams more tightly around lifecycle ownership.
Also reported by
- YourStory · Capital — Same time