Anushka Sharma Takes Equity Stake in Agilitas, Co-Creates One8 Yoga Line
Actor Anushka Sharma joins the cap table of Virat Kohli-backed Agilitas Sports as a minority investor and will co-create One8 Yoga, a yoga activewear line launching June 21. The move deepens Agilitas' celebrity-led play in India's athleisure market, projected to hit $22.4 Bn by 2034.
What happened
Anushka Sharma takes minority stake in Agilitas Sports and will co-create One8 Yoga, a yoga activewear line launching June 21, as the startup expands its One8
Key facts
- ₹40 Cr Kohli investment
- 12,500 employees
- $22.4 Bn athleisure market by 2034
- June 21 launch
Why this matters
Agilitas is building a portfolio of celebrity-anchored sub-brands under One8, suggesting future M&A or licensing plays could target adjacent categories (wellness, footwear) where Kohli-Sharma cultural reach extends.
Also reported by
- Inc42 · Buzz — Same time