Bluestone targets 5x revenue jump to ₹12,000 cr by FY30, plans 237 new company stores
Bluestone is betting on everyday personal luxury jewellery to drive a 5x revenue surge to ₹12,000 crore by FY30, backed by 237 new company-owned stores and ₹1,578 crore in A&P over four years. FY26 revenue rose 38% to ₹2,441 crore with PAT of ₹26 crore vs prior loss. Analysts flag execution risk on aggressive targets.
What happened
BlueStone · Bluestone targets 5x revenue growth to ₹12,000 crore by FY30, betting on everyday personal luxury jewellery demand. Plans 237 new company-owned
Key facts
- ₹12,000 crore FY30 revenue target
- 5x revenue growth
- FY26 revenue ₹2,441.2 crore up 38%
- PAT ₹26 crore vs loss ₹219.2 crore
- EBITDA margin 7.42% to 14.67% by FY30
- 340 stores
- <75 franchise-owned
- 237 new company stores by FY30
- ₹1,578 crore A&P spend over 4 years
- 30% SSSG projected
- shares up 3.4%, +16% YTD
Why this matters
Bluestone's everyday-luxury positioning and aggressive store rollout signal a land-grab phase in organised jewellery retail, opening windows for partnership, supply-chain tie-ups, or selective consolidation plays.
Also reported by
- Mint · Companies — Same time