Signals mentioning The Whole Truth
- FSSAI steps up scrutiny of ‘healthy food’ claims, pressuring D2C brands to revise labels and ads
- FSSAI steps up scrutiny of ‘healthy’ food claims, pushing brands to revise labels and ads
- Indian brands use unexpected mashups to drive trial and reach
- Open Secret raises Rs 50 crore to expand offline and chase Rs 1,000 crore ARR
- FSSAI crackdown forces food, D2C wellness brands to rewrite labels and drop health claims
- Indian D2C Brands Build Owned Media to Slash Acquisition Costs and Lift ROAS
- Indian advertising pivots from hoardings to hooks as digital reshapes brand playbooks
- India's D2C startups pull in $757M as wellness, beauty and fashion brands scale offline
- India's D2C startups pull in $757M as wellness, beauty and fashion brands scale offline
- Indian D2C founders turn personal brands into growth engine as CAC pressures mount
- Founder-led marketing becomes default playbook for Indian D2C, but investors flag scale risk
- FSSAI demands answers from Blinkit after consumer falls ill from curd bought on platform
- FSSAI forces The Whole Truth to drop 'no added sugar' claims on date-sweetened bars
- FSSAI forces The Whole Truth to drop 'no added sugar' claim on date-sweetened range
- FSSAI forces The Whole Truth to scrap 'no added sugar' claims; dates ruled free sugars
- Swiggy Instamart logs 150% surge in protein orders; 10,000 SKUs now stocked
- Instamart's protein orders surge 150% in two years as eggs, paneer top carts
- The Whole Truth to drop 'no added sugar' label on date-sweetened chocolates after FSSAI notice
- Whey shock: The Whole Truth, Yoga Bar, Muscleblaze hike prices 10-25% as imported whey nearly quadruples
- Whey prices surge 4X, squeezing India's protein brands; Whole Truth, Yoga Bar, MuscleBlaze hike 10-40%